Chris Savin @chewbr.net · Jul 8 'SEO is dead' is going to age badly. Google just gave every creator a free report of the exact searches finding their videos, no website required. The people saying search doesn't matter are handing a free edge to the ones who read it.
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AI pulls the clearest video on a term, which is the whole game now. This shows you the words to be found on. Free version if you're not in the rollout: chewbr.net/knowledge-b...
Data beats opinions. Creators who study their actual search reports will pull ahead while others guess.