The Citizen Lab @citizenlab.ca · Apr 9 Webloc provides access to data on hundreds of millions of people across the globe, which is constantly harvested from the apps installed on their mobile devices. Customers can use it to monitor the movements and personal characteristics of entire populations, including their past locations.
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Location data collected from apps and digital advertising can reveal habits, interests and almost any other aspect of someone's life. The misuse of consumer data raises concerns, especially when used to target vulnerable groups such as immigrants or protesters.