Geoffrey

@geofflapid.bsky.social

143 Followers 97 Following

Simple country lawyer AISUS at https://aisus.bandcamp.com/ MOVIE DIARY 2023 at https://geoffreylapid.com/ MOVIE DIARY FOREVER coming sometime much later https://linktr.ee/geofflapid

Excerpt from The Paris Review, in which Burroughs says, “If Getty wants to build an image, why doesn't he hire a first-class writer to write his story? For that matter, advertising has a long way to go. I'd like to see a story by Norman Mailer or John O'Hara which just makes some mention of a product, say, Southern Comfort. I can see the O'Hara story. It would be about someone who went into a bar and asked for Southern Comfort; they didn't have it, and he gets into a long, stupid argument with the bartender. It shouldn't be obtrusive; the story must be interesting in itself so that people read this just as they read any story in Playboy, and Southern Comfort would be guaranteed that people will look at that advertisement for a certain number of minutes. You see what I mean? They'll read the story. Now, there are many other ideas; you could have serialized comic strips, serial stories. Well, all we have to do is have James Bond smoking a certain brand of cigarettes.”