Jeff Lanctot @jaylance.com · Jan 8

5. They got to the point quickly. Forget "can I pick your brain" exploratory calls. If you can't tell me what you want and how it benefits me in 5 minutes or less, you've already lost me. Remember: I'm not here to do you a favor, you're here to do ME a favor. Get to the point.

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Jeff Lanctot · Jan 8

Bottom line: - If you don't know your prospects needs better than they know themselves, and - If you make your prospective clients do your homework for you, and - If you waste folks time because you're not confident in your pitch, or offering... Then you've already lost them.