Mark O'Sullivan 🌎 @markos.dev · Nov 4 To combat this Airbnb has boosted bookings outside of their core markets (Brazil / India) by offering new payment options and increasing marketing efforts.
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Airbnb Services was launched in May 2025. This is not the first time Airbnb entered a new market and expanded beyond vacation rentals. Airbnb Experiences launched November 2016 to take on Viator, GetYourGuide and TripAdvisor who offer similar activities and experiences.