Measured

@measured.co

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https://measured.co/ Incisive UI strategy for discerning businesses.

A close-up GIF of a two-person team in a Madison track cycling race. One cyclist, wearing a white, blue, and red uniform, is visible on a Cervélo track bike as their teammate gives them a high-speed hand-sling to propel them forward on the wooden velodrome track.
Picture of a satellite marked with the NASA logo, USA flag and the words United States. Next to it is text identifying it as the Solar Maximim Mission with guidance on marking placement. Underneath is the caption: Make sure all spacecraft are clearly labelled.
Simple side-on illustrations of two cars, one white with black NASA logo and text, one black with white NASA logo and text. Underneath is the caption: Text should have sufficient contrast to be easily readable.
"Apollo 11" in black above a free-hand inky sketch of the Apollo 11 astronauts‘ heads. Underneath is the caption: Don't mandate a logo when subtler brand expressions are enough.
Three side by side images of silhouetted spacecraft: Space Shuttle, Apollo-Soyuz and Skylab. Each has medium- and light-gray drop shadows. Underneath is the caption: Plan ahead to create a coordinated look across a series.
Why the NASA Graphics Standards Manual of 1976 is still relevant today.
A space grey Macbook Air with a blue Measured logo sticker centered on its lid. The sticker features three white corner shapes resembling the letter 'M' and the word 'Measured.' written in white below them. The laptop is placed on a wooden surface. In the top-left corner of the image, part of a black music production device with multiple buttons visible. In the top-right corner, there is a potted plant with green leaves in a terracotta pot filled with rocks.
A selection of colourful of Figma badges and stickers. The badges are often block colours of shapes like stars, octagons, circles along with some rounded abstract shapes. The stickers have a mouse-style pointer arrows with text labels with words like Genius, Boo, Free, Opinions and Caution.