Jan Onesork

@onesork.com

131 Followers 162 Following

Founding Partner @ ScrappySquad.io SEO Consultant @ Onesork.com 🏃‍♂️Trail Runner 🥾 Hiker 🍀 Father of two

And while having kids may be warping my present judgement, it hasn't overwritten my memory. I remember perfectly well what life was like before. Well enough to miss some things a lot, like the ability to take off for some other country at a moment's notice. That was so great. Why did I never do that? See what I did there? The fact is, most of the freedom I had before kids, I never used. I paid for it in loneliness, but I never used it.
Again, it’s just another reason to get clearly out of the gray area of Google’s algorithms from a quality standpoint. That’s why my recommendation has always been to significantly improve quality over time using the “kitchen sink” approach to remediation. Don’t cherry pick changes. Instead, address as many issues as you can that might be impacting Google’s assessment of quality.
If you are on the border quality-wise (in the gray area), and Google tinkers with the confidence levels of several classifiers used in its core ranking system, then you could surge with one update, and then drop heavily with the next. And as long as a site remains in the gray area quality-wise, then yo-yo trending can continue to happen over time as Google adjusts confidence levels of several classifiers.
Brno
The most dangerous way to lose time is not to spend it having fun, but to spend it doing fake work. When you spend time having fun, you know you're being self-indulgent.
Quote: “You have a lot less time left with your parents than you think you do, if you're lucky enough to still have them around at all. Call your mom today.”