Jay Springett

@thejaymo.net

923 Followers 265 Following

Unlockable character. Senior Producer & Strategist exploring computers and their consequences. 🖥 www.thejaymo.net 🎤 www.permanentlymoved.online 🎤 www.experience.computer 📄 www.worldrunning.guide 🌱 www.solarpunks.net

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prokopetz Folks are really out there arguing that generative Al represents the death of truth in advertising like we haven't spent decades watching TV commercials pour motor oil on pancakes because real syrup doesn't look like what people expect syrup to look like. prokopetz I think what the present discourse about generative Al in advertising really highlights is that a concerning number of people genuinely have no idea how far removed your average TV spot is from the reality of whatever it's trying to sell you. Like, I don't just mean camera tricks and good lighting - I mean that more often than not, the thing on screen simply objectively does not depict the thing you're buying. We're trading one maliciously deceptive simulacrum for another.