TrailerFarm

@trailerfarm.bsky.social

208 Followers 411 Following

We make award-winning marketing collateral for video games. thetrailerfarm.com 👀

Freelance Capture Artists Wanted
Wrap Up in a Big Way Your last shots should be big. Save a staggering moment for the end and build the intensity of your trailer up to leave a lasting impression. For the end slate, the game name should stand out clearly with a simple call to action.
Make it Narrative Consider the narrative you want to tell your audience to have the trailer make sense. Sure, you 'could' just throw a bunch of capture clips on a timeline, but there would be no flow and it will just feel confusing to watch.
Audio is your Friend You probably don't want to use your game music. Why? Well, game music is designed for the long form, for immersion. A track designed to be 30, 45 or 90 seconds will have a better arc and have the focus you will want.
Represent Faithfully It can be tempting to lean into something very flashy to draw the audience's attention, but under most circumstances, it's best to get straight to the heart of the game and lean into showing the player all the cool stuff they'll actually get to do.
First Impressions First On social media, the rule of thumb is that you have 1.6 seconds to grab a viewer, so make that count. Hook your audience with a striking visual, an intriguing line, or a moment that raises questions.
5 Top Tips for Indie Trailers
"S.T.A.L.K.E.R. 2 gave me nightmares"
Echoes of the Plum Grove by Unwound Games, Indie.io
A graphic with colourful bubble text which reads "Develop Brunch 2025" alongside the logos for trailerFarm, Big Farmer, Fire Without Smoke, and Player Research.
Screenshots from the 10 Develop Indie finalist games
OutMakingGames Empowers LGBTQ+ professionals within games through online community building, events and meet-ups, advocacy and education. outmaking.games
Photograph of people in costume at MCM Comic Con
A Gif showing the header of the new TrailerFarm website, including the logo on the left and a headline in the middle that reads "Your Expert Game Trailer Makers". This is played over a series of trailer clips in the background.
Scores on a whiteboard