Will Humphrey

@willhumphrey.bsky.social

570 Followers 524 Following

Marketing Strategy bod in Consultancy. Ex Advertising/Comms person. APG tutor. Stoke fan/music lover/punner/husband/father. My views don't represent my employer's.

Benedict Evans claiming that AI music is similar to how people once talked about synthesisers.
Stevie Wonders why Tom Waits as Ben Folds while Jeremy Irons, and Jeremy Pax, Man!
Reform's new flagship policy to protect every MP is akin to the Simpsons Bear Patrol episode. This is a picture of a jet tagged 'Bear Patrol'.
A Bunny vs Monkey scene as imagined by an 8 year old.
Mr Blobby holding onto Nelson's column (screenshotted from the Graun).
Foxtons' newest campaign, 'Get it done with London's number 1'.
A screenshot of text about England’s win over Mexico with the following text highlighted: ‘This was total immersion, a knockout game that felt at times like watching Colonel Kurtz play Colonel Kurtz at full contact death-match ping pong’.
A sushi x hotdog themed restaurant. Yes, really.
A Simpsons screengrab from S9 E24, where the bus driver threatens to tap the sign. The text reads at the bottom: 'Football's coming home' is a reference to Euro 96 being hosted by England; not that we think we should win the tournament.
‘A ‘steamed pitch’ (it is an Albany expression).
A picture of a boot ‘stamping down on price’.
Homer and Marge sitting in bed - paraphrasing the famous 'Fox News' quote from S6 Ep 19 - this one reads 'You know, brand planning turned into self indulgent essay writing so fast, I didn't even notice...'
A National Trust magazine with the ever so slightly puerile headline, ‘Journeys through cloth’.
A National Trust magazine entitled ‘Rooting for nature’.
A group of Morris dancers stopping off for a coffee in a Surrey park. Run for the hills! Run for your life!
A sign on a Surrey CC bus, which proudly states it is zero emissions.
The side of a Kind bar pack, with the line ‘ingredients you can see and pronounce’
A terrible McVities biscuit ad, where three actors share a packet of biscuits on a train. The line is ‘A tuck in that gets everyone talking’, and the endline is ‘Make it a McVities moment’.
A screenshot of the Arsenal manager, Arteta’s attempts to inspire his team. Each more cringeworthy than the last.
Sam Altman in a suit; judging from the position of his hands, he’s either telling us about how big his catch was, or Ze Madonna with ze big boobies”.
A silly text generator for the third Dune film, which says 'Carve: That Sunday roast'
Red velvet hot cross buns from M&S.
Gloaming in a Home Counties park.
Ryder, and Rubble, from the 'kids' tv show, Paw Patrol. One clearly gives the dog a bone.
A cherry tree with white blossom. It will go red soon..!
Packaging from Malt Loaf which says ‘top me however you like’.
Mark Pougatch, Ian Wright and Karen Carney doing on pitch commentary for ITV.
A picture of a cloud with the text This cultural conversation - the sum total of all our opinions about what is cool and what isn’t, what is nice and what isn’t - this is ‘the cloud’: the one that really matters to us. Art is that cloud; a reservoir of shared experiences that gives us ways of sharing complex feelings and ideas with each other. It’s the lifeblood, the lubricant, the circulatory system of community. The maintenance of community. Civilisation is shared imagination.
A typical Reform voter - after being promised some shiny new anti-immigration laws that definitely aren't racist at all. Oh no.
A picture of the NYE fireworks at Coogee beach in Sydney.
Two children watching the Muppet Christmas Carol, absolutely rapt.
A funny quip from the Guardian’s comment section that suggests Liverpool should reemploy Roy Hodgson.
Lander, on the Acorn Archimedes, circa 1987.
Two adverts. One for Fortnum and Mason - telling people to serve a fantastical Christmas. One for Quilter - with the line ‘when the global economy’s all over the place. Money needs a plan’.
The author, playing golf in the snow in Yorkshire. Thoroughly enjoying it, too.
The author, off to a wedding!
A Direct Line ad with their red phone on wheels with the headline ‘Phone thieves are fast. So are we.’ The sign off/tagline is ‘that’s how it’s done’.
A Bournville chocolate ad. The big text reads ‘Nothing fancy. Or schmancy. Just smooth dark chocolate from Cadbury. The endline is ‘Made to be enjoyed (not endured).
A picture of a three panel popular Simpsons meme, set around 'say the line, Bart'.
A closest the pin competition leaderboard on a Trackman. I am winning. Very exciting.
A screenshot of a Guardian article by George Monbiot, with the following text highlighted: "Dominant powers have, for centuries, used clowns to express their deepest, most unmentionable urges. Humourous suggestions of violence reveal and embolden real desires."
An illustration of the Cheshire Cat advising Alice on which way to go.
An illustration of the Cheshire Cat advising Alice on which way to go.
Lords cricket ground. Middlesex vs Essex.
A Cannes talk headline: ‘Brands as healers - How purpose driven AI can transform consumer relationships’
A still from Dumb and Dumber - Jim Carrey sticking his head out of a limo.
A collection of sauces - marmalades and brown sauce - and a few birthday cards!
PG Tips packaging, boasting a fresh perspective in every cuppa.
The famous Hovis bread advert location. Now with my children.
The Oasis queue. Again.
A Sweaty Betty in-store display that says ‘Run to win. Or to get some quality time in’. If only there was a minor typo in the first word.
Two billboard adverts. One for a yoghurt pouch line of products (on the left) and one for Ladies day at Epsom racecourse (on the right)
An excerpt from ‘Faith, Hope and Carnage’, where Nick Cave claims that twitter ‘is just a factory that churns out arseholes’.
The Barilla pasta brand's amazing Spotify profile.
A lot of screenshotted text, explaining the creative process.
How to be a fantastic first time father. Probably should’ve read this seven years ago.