We Make The Future Action

@wmtfaction.bsky.social

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The future is what we do together. 🔗 wemakethefutureaction.us

Lesson card on a bright teal background. Header reads "Lesson 1: We Don't Have the 'Break Glass Plan' in Hand." PROBLEM: "When climate disasters strike, organizers and communicators can be left scrambling, sprinting to create systems on the fly and missing opportunities that might cost our communities dearly." ACTION PLAN: "Create a Climate Disaster Response Plan that includes what actions to take, which decisions need to be made, and WHO will make them." An illustration of a clipboard with checkboxes and a pencil appears in the lower right.
Cover graphic for We Make the Future Action's "Messaging Monday" series on a bright teal background. The WMTF Action logo appears in the upper left. An illustrated image in the upper right shows colorful buildings, trees, a wind turbine, and community members with text reading "Our Families Deserve Clean Water, Safe Air & Healthy Communities." Main text reads "What Do We Say When The Storm Comes? Climate Disaster Response Planning for Our Movements — Part 1." Black banner at bottom reads "MESSAGING MONDAY." Small text at bottom reads "GIF by IntoAction."
Graphic with two sections. The top half features a close-up photo of the Progress Pride flag — a fabric flag showing the traditional rainbow stripes alongside chevron stripes in pink, light blue, white, brown, and black representing trans and LGBTQ+ people of color, with a yellow section on the left featuring a purple intersex circle. The bottom half has a cream background with large bold serif text reading "Pride is an act of freedom." Smaller body text below reads: "The freedom to: safely move around our communities, live authentically, access essential healthcare, see ourselves in our history, and love who we love."
Graphic on a light cream background. Handwritten-style text at top reads "New Resource!" Below, large bold blue text with yellow underlines reads "What Do We Say When The Storm Comes? Climate Disaster Response Planning for Our Movements." The We Make the Future Action logo appears at the bottom.
Graphic from the Transgender Law Center on a pink-to-lavender gradient background. Large serif text reads "The future they dreamed of." Body text reads: "This Pride, we're honoring the trans people who came before us: the organizers, caregivers, storytellers, and visionaries who imagined a world where our communities could live with dignity, safety, and freedom." At the bottom, photos of four smiling older trans women of color are arranged side by side, each dressed in colorful clothing and accessories.
Say This / Instead of This" card on a bright teal background. SAY THIS (blue box with blue checkmark): "Americans of all genders are speaking out in support of transgender people." INSTEAD OF THIS (red box with red X): "Transgender people are under attack." NOTE box reads: "Most people—even in red states—support trans rights, but think others don't. When we only spotlight attacks, we risk reinforcing this false belief. We must uplift the broad support for trans people."
Narrative tip card on a bright teal background. Header reads "NARRATIVE TIP:" Center illustration shows a megaphone inside a red "no" circle with a diagonal line through it. Body text reads: "DO NOT repeat the opposition's claims in order to refute them. Statements like 'transgender people are not a burden' or 'supporting your trans kid is not child abuse' merely help cement the opposition's narrative." Bottom left reads: Source: ASO Communications "Freedom to Be Ourselves: Defeating MAGA's Anti-Trans Attacks." Bottom right reads: "SWIPE RIGHT >>>"
Watercolor illustration portrait of Marsha "Pay It No Mind" Johnson on a vibrant blue background, wearing a white top, blue beaded necklace, and an elaborate crown of colorful flowers including pink, red, and white blooms. Bold hand-lettered text at the top reads "No Pride for Some of Us without Liberation for All of Us." Text on the lower left reads: "Marsha 'Pay It No Mind' Johnson was a mother of the trans+ queer liberation movement. She dedicated her life to helping trans youth, sex workers and poor and incarcerated queers." Text on the lower right reads: "We honor her legacy by supporting trans women of color to Live + Lead." Illustrated by Micah Bazant.
"Say This / Instead of This" tip card on a bright blue background. SAY THIS (teal box with green checkmark): "Do connect to lived experiences: highlight barriers people face today (voter roll purges, ballot box removals, absentee limits)." INSTEAD OF THIS (red box with red X): "Don't lean on abstract or procedural language alone. Keep the stakes personal: our freedoms, our safety, our sense of belonging, and our futures."
Cover graphic for We Make the Future Action's "Messaging Monday" series on a bright blue background. Features a photo of a Black woman activist marching and holding a sign reading "Hands Off Our Vote," wearing a Black Voters Matter shirt. Title reads "Messaging Guidance for the Destruction of the Voting Rights Act." Black banner at bottom reads "MESSAGING MONDAY." Photo credit: Mickey Welsh / Advertiser.
Event poster for Reclamation Day: A Reunion of Hope, presented by BLIS Collective. The poster features a warm sunset desert landscape background with a large collage of diverse performers, speakers, and artists. Bold white arched text at the top reads "Reclamation Day — A Reunion of Hope." Large yellow text reads "Reclaim, Repair, Reimagine." Event details read: "Art, music, truth-telling, and possibility. June 20, 2026. 12:00pm–11:30pm. Lenapehoking, 25 Kent Ave, Brooklyn, NY." Orange floral decorations appear in the lower corners. The lineup listed at the bottom reads: Joey Bada$$, Mato Wayuhi, President Shannon Holsey, Rev. Jacqueline Lewis, Rebecca Nagle, Tamika Abaka-Wood, Bridge, Joey Fambrini, Kinfolk Tech, Layqa, Intelligent Mischief, Relative Arts, Lovie, LUSH Cosmetics, Sky Walker, Indigenous Led, Roselle, Ella Mahoney, Texas Tribal Buffalo Project, Dana Davenport, Nia Burnley, Jeremy Dennis, Da'Shaune Marisa, Kianna Pete, Debbie Ann-Paige, Mer Young, Shawn Escoffery, Kyle Mays, Nkechi Taifa, Deyah Cassadore, Aminah Howell, Kamau Ware, John Pepion, OR1EL, David Smith, Brandon Clarke, 5ASIDE Media, Trevor Smith, Brea Baker, Why We Can't Wait Network, Taylor Uchytil, NDN Collective, Ben Miller, and Raka.
Tip card on a bright blue background. Headline: "TIP: Be Proactive." Body text reads: "Don't get stuck reacting to every headline or MAGA distraction. Use those moments to set the agenda for what we need. If you are going to call them out, draw a clear contrast between their actions and their ability to deliver what families actually need." Features an illustration of four people holding protest signs. Source: We Make the Future Action, "Holding the Line: Messaging with Clarity and Discipline."
Cover graphic for We Make the Future Action's "Messaging Monday" series on a bright blue background. Title reads "Holding the Line: Messaging with Clarity and Discipline." Features a photo of a diverse group of activists marching and holding signs including "Hands Off Our Vote" and "No Jim Crow Maps." Text at bottom reads "MESSAGING MONDAY." Photo credit: Madison Thorn/Bloomberg/Getty Images.
Illustration of diverse people working together to clean up the environment around a globe. In the center, the Earth contains text that reads: “CELEBRATE EARTH DAY TOGETHER.” Surrounding it, people of different ages and abilities sweep, pick up trash, and hold garbage bags, including a person using a wheelchair participating in the cleanup.
Blue background with large text block. Text reads: “FULL NARRATIVE: Across races, backgrounds and zip codes, most of us do our best to care for our communities. But some oil, gas, and utility corporations unleash damage to our climate and fuel disasters by poisoning our air, land, and water. They rake in huge profits while we all suffer. It’s time to hold greedy CEOs and the politicians they pay for accountable and demand government action that delivers clean, affordable energy that is tailored to our communities and helps neighborhoods that have been deliberately exposed to pollution… [MORE ON NEXT PAGE]”
Blue background with “Say This” and checkmark icon. Text reads: “– Publicly owned utility providers – Non-profit utility INSTEAD OF THIS Comparisons to other public services like schools or libraries NOTE: Comparisons to existing public goods don’t prove convincing, likely because they aren’t consumer goods”
Blue background with illustration of a family wearing masks near a smokestack emitting pollution. Text reads: “NARRATIVE TIP: Think concrete, not abstract. Reference real-life, everyday experience (e.g. air we breathe, water we drink) instead of abstract ideas (e.g. environmental hazards, long-term effects of sea level rise, degrees Celsius).”
Blue graphic with We Make the Future Action logo at top left and illustration of three people marching with protest signs about the Earth. Text reads: “Mobilizing Toward Climate Justice.” A black bar reads “Messaging Monday.” Bottom text: “Source: We Make the Future Action, ‘Messaging Guide: Mobilizing Towards Climate Justice’.” Bottom right reads “Swipe Right.”
Colorful illustration of four people of different ages and backgrounds gathered around a small cityscape, planting flowers and holding tools, symbolizing community and growth. Text reads: “The Brave of Us Move to Make a Better Life and Build a Better Future Together.” Logos for the National Education Association (NEA) and “Brave of Us” appear at the bottom.
Teal graphic with the heading “BACKGROUND:”. Text reads: “In 2026, President Trump signed into law a bill that includes the first ever federal voucher program that would go into effect in 2027. The program threatens to impose voucher programs that will bankroll private schools for the wealthy, even in states that have resoundingly rejected school privatization. States have until the end of 2026 to either opt in or reject this scheme. We recommend using an alternative narrative to fight back.” At the bottom is an illustration of a school and a group of diverse children.
Teal graphic with We Make the Future Action logo. Title reads: “Telling the Real Story on School Voucher Programs” and “Messaging Monday.” Image shows a cartoon teacher (Mr. Burns from The Simpsons) pointing to a chalkboard that reads: “Vouchers funnel resources from kids and communities and pad the pockets of the wealthy.” Bottom text: “Swipe right.” Source: We Make the Future Action, “Messaging Guide: Telling the Real Story on School Voucher Programs.”
Photo of a women’s basketball player wearing a shirt that reads “Pay Us What You Owe Us.” Overlaid text compares salaries: “$66K — League Minimum 2025 Season” in red and “$300K — League Minimum 2026 Season” in green, highlighting a pay increase.
Illustration of four diverse people standing together, some holding transgender pride flags and one wearing a shirt with a trans symbol. Text above reads: “Celebrate Transgender Day of Visibility,” with small hearts around them.
Exterior of a Lush store on Oxford Street with a window display from Migrants’ Rights Network. Large central sign reads: “Migrants are blamed to distract you—don’t fall for it.” Surrounding signs say: “Landlords raise your rent,” “Politicians underfund the NHS,” “Billionaires make you poorer,” and “Social media platforms create divisions.” Bottom banner reads: “Racism is a threat to our communities, not migrants.” Overlay text: “Spotted us yet? 👀” and label: “Oxford Street, London.”
Graphic reading: “Say this:” Hands off our vote Free and democratic elections Protect our vote “Instead of this:” Free and fair elections Safe and secure elections
Graphic reading: “Say this:” Keep, block, or prevent eligible Americans from voting Keep, block, or prevent eligible votes from counting “Instead of this:” Voter suppression Silence our voices Policy descriptions such as ending vote by mail or requiring proof of citizenship
Graphic with blue background featuring the We Make the Future Action logo. Illustration shows multiple hands of different skin tones holding ballots and envelopes beneath the text “Freedom to Vote.” Large text reads “Hands Off Our Vote” and “Messaging Monday.” Source listed as ASO Communications, “Hands Off Our Vote.” Text at bottom says “Swipe right.”
Illustrated poster showing a large central woman with curly hair embracing several diverse women and children around a large flowering plant. The group forms a supportive circle around the flowers. Text reads: “Everyone belongs in the circle of care.”
Slide titled “Say This.” Recommended language: • “Our opponents shame and blame new Americans” • “The MAGA regime points the finger at new Americans to divide and distract us” Instead of saying: • “These policies are racist” • “Our opponents are anti-immigrant”
Slide titled “Talking Points: Villains.” Text reads: • “These cowardly politicians are trying to make themselves look big by bullying kids based on where they come from or what they look like, all while robbing our children’s schools and futures to pay off their corporate donors.” • “Instead of making sure our public schools are great for every child, certain politicians are trying to turn our schools into sites of fear so they can distract us from their failure to actually deliver for our families.”
Graphic titled “Defending Education For All — Messaging Monday.” At the top is the We Make the Future Action logo and a screenshot of the “Education for All Tennessee” website. Website text reads: “Defending the right to public education for every child, no matter who they are or where they were born.” A button says “Stand With Us.” Bottom of the slide reads: “Defending Education For All” and “Messaging Monday.” Source listed: We Make the Future Action, “Messaging Guide: Defending Education For All.”
Graphic illustration of a hand placing a ballot labeled “VOTE” into a ballot box. The background spells “TEXANS” repeatedly in large pink letters. A button at the bottom reads “WHAT’S ON THE BALLOT.” The Move Texas logo appears in the top right. Text on image reads: “VOTE” “WHAT’S ON THE BALLOT” Logo: “MOVE TEXAS”
Teal background graphic with white text and headings. Text on image reads: “WHAT IS HB793? HB793 (Lamberth)/SB836 (Watson) aimed to strip children of their freedom to learn based solely on where they come from. This bill aimed to overturn Plyler v. Doe — longstanding Supreme Court precedent that guarantees all children free access to public education. HOW WE ORGANIZED Together, we sent a clear message that lawmakers could not ignore: education is for ALL children. Through the Education For All Tennessee Campaign, more than 65 organizations recruited supporters from 294 Tennessee cities, engaged 1,361 volunteers and 8,000+ action takers, led multiple mass mobilizations at the Capitol, held 125+ legislative meetings, and helped pass school board resolutions standing against the bill in four school districts.”
Photo of students and community members standing outside a government building while a person speaks through a megaphone. Several young people hold a large banner that reads “Education is a Right” decorated with colorful handprints. Some students wear graduation caps. Text on image reads: “TOGETHER WE PROTECTED EDUCATION FOR ALL” “How Tennessee Held Off HB793” Logos at bottom read: “TIRRC” and “Education For All Tennessee”
Teal background graphic with white text and headings. Text on image reads: “WHAT IS HB793? HB793 (Lamberth)/SB836 (Watson) aimed to strip children of their freedom to learn based solely on where they come from. This bill aimed to overturn Plyler v. Doe — longstanding Supreme Court precedent that guarantees all children free access to public education. HOW WE ORGANIZED Together, we sent a clear message that lawmakers could not ignore: education is for ALL children. Through the Education For All Tennessee Campaign, more than 65 organizations recruited supporters from 294 Tennessee cities, engaged 1,361 volunteers and 8,000+ action takers, led multiple mass mobilizations at the Capitol, held 125+ legislative meetings, and helped pass school board resolutions standing against the bill in four school districts.”
Blue graphic slide titled “Cross-Racial Solidarity” with a photo below showing Bad Bunny holding a football that reads “TOGETHER, WE ARE AMERICA” in front of performers and many flags from across the Americas. Text on image reads: “Cross-Racial Solidarity While Bad Bunny held the football that said ‘Together, We Are America’, the stage filled with flags from countries across the Americas, framing ‘America’ as plural, interconnected, diverse, and multi-national. The performance connected Puerto Rico to New York to Hawai‘i, referencing shared histories of U.S. colonial control.”
Graphic showing a stadium scene with many flags from countries across the Americas waving in a crowd. A large stadium sign reads: “THE ONLY THING MORE POWERFUL THAN HATE IS LOVE.” The We Make the Future Action logo appears in the top left. Text on image reads: “Bad Bunny and the Power of Visual Storytelling” “Messaging Monday”
Illustrated poster with pink sky background reading, “Caring for Our Communities Holding Polluters Accountable!” A diverse group of community members stands together confronting a large oil-industry monster made of pipelines and drills. Wind turbines and solar panels appear in the background, along with homes and city buildings, symbolizing community power and clean energy.
Blue graphic with large white text that reads: “We should all have the freedom to vote and make our voices heard.” The words “Freedom to Vote” are highlighted in a light blue box with bold black lettering. A small logo appears in the bottom right corner.
Text reads: “TALKING POINT: From Maine to Minnesota*, the Brave of US are joining together by the thousands to demand an end to this regime’s assault by eliminating ICE from our communities.” Small text: “*adapt to fit your audience and location.” Below is a photo of a protest crowd holding signs including “ICE OUT OF MN!” and “ICE OUT MINNESOTA.” Photo credit: Reuters. Source: Brave Of Us. Bottom right says “Swipe Right.”
Graphic from We Make the Future Action. Photo shows a large winter protest crowd holding a wide banner reading “ICE OUT OF MN!” People hold signs including “ICE OUT!” and “Drop the Charges.” Text reads: “ICE Out Now” and “Messaging Monday.” Photo credit: Brad Sigal/Labor Notes
Colorful illustrated poster with the headline “Black History is All Our History!” The image shows a group of diverse Black adults and children stacked and posed together in playful positions. Surrounding them are illustrated objects including a guitar, light bulb, traffic light, computer, chair, phone, ice cream cone, candle, and books. The background is purple and pastel-toned, and the artwork is credited to @courtneyahndesign.
Graphic with the heading “FOR IMMEDIATE RELEASE.” Text reads: “On Behalf of ICE Out of MN Event Coalition: Minnesota Labor, Faith, Community Groups Issue Statement on Announcement of ICE Plan To End Surge Minnesota, Make Clear Need for Justice for Those Detained and Harmed By Surge Following Border Czar Tom Homan declaring Operation Metro Surge has concluded as part of its political damage control with DHS funding being debated, representatives from labor, faith and community groups who are part of the ICE Out of Minnesota coalition are speaking out about the development. Groups are recognizing this retreat from the federal occupation brought forward by regular Minnesotans while making clear that that the fight for justice is not over for the scores of Minnesotans who were killed, assaulted, had their civil rights violated or otherwise felt the negative impacts of the chaos brought by ICE:” Bottom logo reads: “UNIDOS MN – Community • Leadership • Power.”
Graphic with dark background showing an armed ICE officer in tactical gear at the center. Large headline reads: “Republicans’ ‘One Big Beautiful Bill’ nearly tripled funding for ICE. That money came from your benefits:” Around the officer, text points to different areas of the image stating the funding was “paid for by cuts to”: • Medicare & Medicaid • clean energy projects • disaster response • reproductive health care • SNAP • obesity prevention • energy tax credits Small dollar signs are scattered around the image. Sources are listed at the bottom citing CAP reports and Getty Images.
Large crowd gathered outdoors in front of a building with the words “FORWARD TOGETHER” above the entrance. The slide text reads: “Thousands of Haitian immigrants bravely left behind violence to start new lives in Ohio. They are important members of the community. Their children attend school, play sports, and have fun with their friends – just like every other child.”
Text slide titled ‘Narrative Tip.’ It advises calling out politicians and groups who stir fear about LGBTQ+ people, especially by exploiting unfamiliarity with transgender people, and affirming respect and support for young people being their authentic selves.